Trump’s dominance and snowy weather have put Iowa’s Caucus economy on ice. Visitor numbers and economic impact have declined, with estimates dropping from $11.3 million in 2020 to $4.2 million in 2024. Reduced media engagement and lower campaign spending due to Trump’s strong position have contributed to this decline. The snowy weather further impacted economic activity, with quiet restaurants, empty streets, and decreased customers for bartenders. The overall excitement and engagement have decreased, resulting in a less vibrant political atmosphere.